limoli

Degrowing
technology

We build technology for real needs, not artificial ones. Limoli creates products that use less, last longer, and help people get more value without demanding more from the world.

Our work has been mentioned in

Coverage of individual projects we've contributed to, not of limoli.io directly.

Carbon PulseESG NewsQuantum Commodity IntelligenceDNShifterFinansavisen
The problem

GDP still decides what counts as growth.

Gross domestic product, the total value of everything bought and sold, is the number governments, markets, and headlines use to define progress. It says nothing about what was taken from the ground to produce it.

The chart below tracks GDP against the material footprint, the raw materials a growing economy actually consumes, both indexed to 1990. If growth were decoupling from resource use, the two lines would pull apart. They haven't.

Global GDP
+124%
(index, 1990 = 100)
Material footprint
+114%
(index, 1990 = 100)
Global GDPMaterial footprintIndex, 1990 = 100

Source: World Bank, GDP (constant 2015 US$) · materialflows.net / UNEP International Resource Panel

Our approach

Growth is not the goal.

We live within limits. Not everything can grow indefinitely. Some things should grow where they create real value. Some should become smaller.

The goal is not less technology. It is technology that creates more value while demanding less from the world.

Read the manifesto
Grow
Where it adds real value.
Renewable energy
Repair & circular services
Public transit
Degrow
Where it can be smaller.
Fossil fuels
Fast fashion
Advertising
Our principles
Real needs first
Technology should answer real human need, not manufacture demand. We build only when something genuinely needs to exist.
Take less
Every product has a material and energy footprint. We design for the smallest one that does the job, and we say so openly.
The long view
Aligned with the UN Sustainable Development Goals. We choose durability and repair over speed, novelty, and churn.
Projects

What we're building right now.

Each project applies our principles to a specific real-world problem: climate, personal finance, and local food systems.

All projects
 
 
 
 
 
 
Research

Notes on the work.

Essays on sustainability, degrowth, and the thinking that shapes how we build.

All research
 
 
 
 
 
 
Footprint

A lighter web, too.

The same transparency we expect of everything we build, turned on ourselves. We publish our score and track every improvement over time.

Measured publicly by Website Carbon.

Every redesign goes through the same test as every commitment we make: does it leave the room cleaner than it found it?

View the report
A+0.03g CO₂ / viewmeasured via Website Carbon